• Shopper  Marketing 101

Shopper Marketing 101

Nitish Rai Gupta
Author details - Click here
  • Rs250.00

About This Book

"What is the difference between a consumer and a shopper? Does your brand appeal to both of them? How does shopper behaviour differ from consumer behaviour? How important are

Book Details

Language: English
Publisher: Bloomsbury India
Stock Code: 9789384052751
Paper Count: 124
Book Format: Paperback
ISBN: 9789384052751
Publishing Year: 2014

Expected Delivery: 7-8 Days
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